This course offers a comprehensive introduction to blockchain compliance within the realm of social media marketing. Participants will delve into the Federal Trade Commission (FTC) regulations that directly impact social media marketing, explore the integration of blockchain technologies in marketing and advertising, and understand the criticality of compliance to maintain ethical business practices and prevent legal complications. Through practical examples and insightful case studies, participants will navigate topics such as disclosure requirements for influencers, truth in advertising obligations, data privacy and security considerations, compliance with blockchain regulations, effective record-keeping, and the implementation of strong internal controls. By the end of this course, participants will possess the knowledge and skills required to confidently embrace compliant blockchain-based marketing strategies amidst the ever-evolving landscape of social media.

Note: This course assumes a foundational understanding of blockchain technology and social media marketing. It caters to marketing professionals, compliance officers, entrepreneurs, and individuals keen on harnessing the power of blockchain in their social media marketing endeavors while ensuring compliance with regulations.

1 CLE Credit Hour:

AZ, CA, MD, FL, HI, MA, MI, NY, OH, SD, TX, UT, VA, DC

Pending Approval:

AL, CO, GA, ID, IL, MD, NJ, NC, PA